Victoria Smith

Global Head of Research

Victoria-Smith-2‘Victoria is Global Head of Research for dunnhumby Media. She has been with dunnhumby for 9 years working across European and North American markets, leading retailers and brands in their journey to maximise the power of multiple customer datasets to build loyalty and brand growth. Her previous roles span commercial leadership, product management and defining dunnhumby’s approach to customer-centricity in new verticals. She has extensive experience in the Grocery and Apparel worlds, and is now working at the heart of dunnhumby’s future strategy to bring data science to the media and advertising industries.’